Winter Campaign Highlights Winter Blues, Sweetheart Deals and Beach House Giveaway

Winter Campaign Highlights Winter Blues, Sweetheart Deals and Beach House Giveaway

The Visit Myrtle Beach winter campaign will highlight the many great things about visiting the Grand Strand during the cooler months, including our beachy winter blues and deals, sweetheart offers for the couples and the popular annual Beach House Giveaway. January 28th is also National Plan for Vacation Day where we’re encouraging people to plan ahead and use their vacation days in 2020. Public Relations efforts include national releases highlighting new developments and winter getaway options.

SC Tourism Hub Myrtle Beach One of US Cities that Added the Most Jobs in Last 5 Years

SC Tourism Hub Myrtle Beach One of US Cities that Added the Most Jobs in Last 5 Years

The Post and Courier reported that hospitality and tourism hires in Myrtle Beach helped make the coastal community one of the hottest U.S. job markets of the last five years.

Myrtle Beach Offers Not-to-Miss Outdoor Activities and Wellness Experiences

Myrtle Beach Offers Not-to-Miss Outdoor Activities and Wellness Experiences

Destination Offers Not-to-Miss Outdoor Activities and Wellness Experiences

As 2019 comes to a close and the new year approaches, now is the time to find new adventures and take that much-anticipated getaway to clear your mind after a busy holiday season. With a wellness-inspired vacation, you can relax and start fresh for the year ahead. In Myrtle Beach, South Carolina, travelers looking for calming experiences can discover unique and budget-friendly wellness opportunities around every corner.

Winter Wanderlust in Myrtle Beach, South Carolina

Winter Wanderlust in Myrtle Beach, South Carolina

With this year’s holiday season on the horizon, Myrtle Beach, South Carolina, is celebrating the magic of winter with unique shopping experiences, must-see attractions and a fun line-up of holiday events. As fall comes to a close, visitors can continue to take advantage of smaller crowds, mild temperatures and a variety of family-friendly experiences found nowhere else in the region.

2019 Holiday Leisure Campaign

2019 Holiday Leisure Campaign

We’re putting the final touches on the holiday leisure campaign which will be primarily digital advertising and public relations targeted towards regional and out of state markets. Creative features spectacular holiday events, live shows, great shopping, holiday special offers and 60 miles of beaches. New for this year is a special Black Friday/Cyber Monday promotion. CVB partners have been submitting great offers of up to 55% off and we’ll be spreading the word. Here are a few of the creative campaign elements.

Early Fall, The Stormy Tourist Season

Once again, the early fall tourist season along South Carolina’s Grand Strand, the coastal sections of Horry and Georgetown counties, was marred by at least one hurricane warning and evacuation. The average occupancy percentages (APO), as reported by Coastal Carolina University’s Clay Brittain Jr. Center for Resort Tourism, for hotels, condo-hotels, and campsites (HC-HCs) units rented nightly, and the estimated APO based on the percentage of units reserved for the vacation rental properties (VRPs) rented weekly, are shown in the table below.