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Myrtle Beach Area CVB 2022 Annual Report

Myrtle Beach Area CVB 2022 Annual Report

The Myrtle Beach Area CVB has released the 2022 Annual Report to highlight key performance metrics and visitor insights for the past year.

Myrtle Beach Classic to debut on PGA TOUR in 2024

Myrtle Beach Classic to debut on PGA TOUR in 2024

A new PGA TOUR tournament, the Myrtle Beach Classic, sponsored by Visit Myrtle Beach will debut in 2024 along South Carolina’s Grand Strand. A four-year agreement establishing the event was announced today during a ceremony at The Dunes Golf and Beach Club, with South Carolina Parks, Recreation and Tourism Director Duane Parrish in attendance along with representatives from the PGA TOUR, Visit Myrtle Beach, Golf Tourism Solutions, the City of Myrtle Beach and Horry County, South Carolina. 

Myrtle Beach PR Tourism Highlights for April 2023

Myrtle Beach PR Tourism Highlights for April 2023

April media coverage included Spring Break stories positioning Myrtle Beach as an affordable destination for families and travelers looking for an easy getaway. Visit Myrtle Beach was highlighted in a number of stories with themes around sensory-friendly initiatives, family travel, best beaches in South Carolina lists, most affordable beach towns in the U.S. and best beach escapes on the East Coast. Top stories appeared in The Points Guy, Thrillist, TripAdvisor (several), Skift, MSN (several), Southern Living, Travel + Leisure, World Atlas, and The Travel in addition to numerous others.

Myrtle Beach PR Tourism Highlights for March 2023

Myrtle Beach PR Tourism Highlights for March 2023

March coverage was dominated by Spring Break and affordable travel stories. Myrtle Beach was highlighted in a number of stories and listicles with themes around popular domestic destinations for spring, family travel, best food & drink, coolest small cities and best beach escapes. Top stories were in MSN (several), Yahoo! News, Comedy Central, Medium, Reader’s Digest (several), Thrillist, and The Travel in addition to numerous others. 

Myrtle Beach, South Carolina: A Sensory-Friendly Destination for All

Myrtle Beach, South Carolina: A Sensory-Friendly Destination for All

April is World Autism Month, and Visit Myrtle Beach and the communities along the 60 miles of coastline have been committed to creating an autism- and sensory-friendly destination throughout the year since 2016. As a recognized autism-friendly destination, Myrtle Beach continues its increasing efforts to provide a safe, accessible, and welcoming destination for all, including a sensory-friendly pledge and numerous initiatives to promote and foster inclusivity throughout the region.

MYRTLE BEACH’S IMPRESSIVE RECOVERY AND FUTURE WATERS

MYRTLE BEACH’S IMPRESSIVE RECOVERY AND FUTURE WATERS

On Dec. 6, MBACC and CVB hosted an online presentation by Geoff Lacher, senior economist with Tourism Economics. Lacher shared data and analysis on Myrtle Beach’s successful visitor economy and strong growth since 2019. In addition, he shared analysis on what the destination can expect in 2023.

Myrtle Beach PR Tourism Highlights for September 2022

Myrtle Beach PR Tourism Highlights for September 2022

Coverage was dominated by subjects such as continued coverage of the rare orange lobster that found a new home at Ripley’s Aquarium in Myrtle Beach, the trend of drivable vacation destinations, fall events and festivals happening in the region and the announcement of Chef Swap at The Beach. The Myrtle Beach team secured two pieces of coverage this month including The Travel Vertical story highlighting top Chef Swap at the Beach and an inclusion in a Northstar Meetings Group Guide to Meetings & Events in Myrtle Beach, as well as a combination broadcast and online feature from TODAY on “shoulder season” and why it’s a great time to travel to The Beach!

MYR Works to Make Air Travel More Inclusive for Individuals with Disabilities

MYR Works to Make Air Travel More Inclusive for Individuals with Disabilities

Myrtle Beach International Airport (MYR) showcased a Wings for All® training event. The airline boarding “rehearsal” program was created to alleviate some of the stress that individuals with intellectual and developmental disabilities and their families experience when traveling by air.

Visit Myrtle Beach to Launch New Reality TV Show ‘Chef Swap at The Beach’

Visit Myrtle Beach to Launch New Reality TV Show ‘Chef Swap at The Beach’

Visit Myrtle Beach has partnered with The WorkShop Content Studios to develop “Chef Swap at The Beach,” a new cooking competition television series that will highlight the culinary talents of chefs throughout the Grand Strand. As host and judge, Chef Amanda Freitag will pull chefs out of their resident kitchens and swap them into each other’s restaurant to prepare a new dish for evaluation by a panel of judges.

Visit Myrtle Beach Invites Beachers to Beach With The Best in Latest Campaign

Visit Myrtle Beach Invites Beachers to Beach With The Best in Latest Campaign

The best beachers beach on the beach--Myrtle beach, that is, in the sunny new “Beach with the Best” ad campaign launched by Visit Myrtle Beach. The ads are a part of an integrated, mass media campaign developed to drive awareness and demand for the destination this summer and was developed in partnership with MMGY, Valiant Pictures, FreshFly, The Workshop, and directed by Vincent Lin.