Diane Charno, EVP of marketing and communications for the Greater Myrtle Beach Collaborative and Visit Myrtle Beach, spoke with WBTW News13 about how Visit Myrtle Beach is using social platforms to promote The Beach.
Celebrity Lineup Grows for ONEflight Myrtle Beach Classic Pro-Am
Myrtle Beach Hospitality Professionals Recognized at State House
Myrtle Beach Leads U.S. Summer Travel Demand, According to Tripadvisor
Myrtle Beach PR Tourism Highlights for March 2026
“Greater Myrtle Beach Collaborative” Unveiled as Enterprise Identity for Myrtle Beach Area Chamber, Visit Myrtle Beach and Affiliated Organizations
The Greater Myrtle Beach Collaborative has officially launched as the new enterprise identity established to enhance the efforts of the Myrtle Beach Area Chamber of Commerce (MBACC) and Visit Myrtle Beach, along with Partnership Grand Strand, Collaborate2031, Leadership Grand Strand, Grand Strand Young Professionals and additional initiatives. Through “The Collaborative,” these organizations will serve under a single platform dedicated to driving economic prosperity and improving quality of life throughout the greater Myrtle Beach area.
A Winner's Trophy And A Work of Art
Picking up the winner’s check certainly will be easier than lifting the seascape trophy at this year’s ONEflight Myrtle Beach Classic, which will conclude May 10 at the Dunes Golf and Beach Club.
The winner’s hardware is a 21-pound bronze plate, sculpted for the event by Bryan Rapp, 52, the director of the Master Sculpture Program at Brookgreen Gardens in Murrells Inlet since 2019.
Horry County Students to Again Receive Hand-On Experience at ONEflight Myrtle Beach Classic
The ONEflight Myrtle Beach Classic will again host a Horry County Schools (HCS) Day from 9:30 to 11 a.m. on April 13, where more than 250 high school students majoring in marketing, culinary services, hospitality and turf management will receive a hands-on, behind-the-scenes look at what’s involved in running a PGA TOUR event. The professional golf event will be contested May 7-10 at the Dunes Golf and Beach Club.
Myrtle Beach Area Celebrates 10 Years of Sensory-Friendly Efforts During Autism Acceptance Month
Bringing Beach Mode to the Aisle: Visit Myrtle Beach x Hasbro Partnership
Visit Myrtle Beach partnered with Hasbro to bring the spirit of the beach directly into everyday shopping experiences through a dual-brand promotion featuring Play-Doh and Hasbro Games. Designed to inspire families and spark travel consideration, the campaign blended creativity, play, and vacation dreaming—meeting consumers where they already are and inviting them to imagine their next getaway.
AMP Reach for Summer 2026
Myrtle Beach PR Tourism Highlights for February 2026
National media coverage in February reinforced Myrtle Beach’s visibility as a high-demand, experience-driven coastal destination, supported by strong entertainment momentum, expanding access via direct flights, and continued recognition for value and family-friendly appeal. Major national outlets highlighted the destination’s inclusion in headline-making entertainment news, including Post Malone and Jelly Roll extending their stadium tour into 2026 with a stop at the Carolina Country Music Festival.
"Collaborate2031" Countywide Strategy Initiative to Build a Shared Roadmap for the Myrtle Beach Region’s Future
Partnership Grand Strand (PGS), the nonprofit foundation of the Myrtle Beach Area Chamber of Commerce (MBACC) and Visit Myrtle Beach, announces the launch of Collaborate2031, a comprehensive community strategy initiative designed to strengthen economic vitality, community pride and quality of life across Horry County and the Myrtle Beach region.
As part of the effort, members of the community will have multiple opportunities to provide input, including participation in listening sessions and an online survey available at Collaborate2031.com.
Visit Myrtle Beach Launches “Make More Myrtle Moments” to Help Travelers Stretch Vacation Dollars This Spring and Summer
With travelers increasingly prioritizing value when planning vacations, Visit Myrtle Beach is launching a new destination-wide promotion designed to help visitors get more from their getaway. Through the new “Make More Myrtle Moments” campaign, participating accommodations across South Carolina’s Grand Strand are offering complimentary lodging nights on qualifying stays, making it easier for travelers to extend their time at The Beach while keeping their trip budget-friendly.
Beach Renourishment Update for Myrtle Beach & Arcadian Shores
Beach renourishment in Myrtle Beach is scheduled to begin next week, with work expanding to include the Arcadian Shores area just north of the city. The project remains on track for completion by Memorial Day, and the beach will stay open throughout construction with only small sections temporarily closed.
Award-Winning Esports Event Returns to Myrtle Beach
Syracuse University Esports is thrilled to announce its continued partnership with Visit Myrtle Beach as they bring the multi-award-winning Boost on the Beach event back to Myrtle Beach, South Carolina, for the fourth consecutive year. Hosted at The Hangout on March 14-15, 2026, this year’s event will feature 12 teams from across the country competing in an electrifying Rocket League tournament, showcasing top collegiate talent on a national stage.